ChatGPT Command for creating digital marketing plan for Facebook and Google. This command ensures clarity, structure, and actionable insights while prompting you for necessary details to customize the strategy effectively. Please refine this further with answers replacing questions
"I want to create a comprehensive Digital Marketing Strategy Plan for running campaigns on Facebook and Google. The plan should be actionable, data-driven, and tailored to achieve specific business goals. Please include the following sections:
Introduction: Briefly explain the purpose of the strategy and its alignment with business objectives.
Market Analysis: Analyze the target audience, their demographics, behaviors, and preferences. Highlight differences, if any, in how audiences interact on Facebook vs. Google.
Goals and KPIs: Define specific, measurable goals (e.g., increase website traffic, generate leads, boost sales) and the Key Performance Indicators (KPIs) to track success.
Ad Campaign Structure:
On Facebook: Detail campaign types (e.g., awareness, engagement, conversion), ad sets, targeting, and creative formats.
On Google: Cover Search Ads, Display Ads, Shopping Ads, and YouTube campaigns, focusing on keywords and bidding strategies.
Budget Allocation: Break down budget allocation for each platform, campaign type, and ad format.
Content Strategy: Provide recommendations for ad creatives, messaging, and visuals tailored for each platform.
Performance Tracking and Optimization: Suggest tools, metrics, and approaches for monitoring performance and making iterative improvements.
Timeline and Action Plan: Include a timeline with key milestones and steps for implementation.
To tailor the strategy, please answer the following questions:
What is the main objective of the campaigns (e.g., lead generation, brand awareness, sales)?
Who is the target audience (e.g., demographics, interests, location)?
What is the monthly budget for these campaigns?
Are there specific products or services to prioritize?
Do you have existing creatives or need new designs?
Are there specific KPIs you’d like to focus on (e.g., Cost Per Click, Conversion Rate, ROAS)?
Should the plan include competitor analysis or references to recent trends?
Do you want platform-specific recommendations, or a comparative strategy highlighting strengths of each?
Once I have this information, I will draft a detailed and actionable plan!"